Rajo Laurel x Parisian (CLOSED)

SM’s iconic shoe brand, Parisian Shoes, is collaborating with renowned fashion designer Rajo Laurel. A first in the Philippine footwear industry, this partnership brings forth a special designer collection named Rajo! for Parisian.

With a limited edition of 6,000 pairs of shoes, Rajo! for Parisian premieres with 14 gorgeous styles. This special collection will be available in only seven premiere branches of SM Department Store: SM Megamall, SM Mall of Asia, SM Makati, SM North Edsa, SM Cubao, SM Southmall and SM Cebu. With a price range of P 999.75 to P 2,199.75, the price points for this collection remain true to what Parisian stands for: high fashion made affordable!

Rajo! for Parisian is a unique blend of artistry and practicality. They will definitely entice fashion-forward women to add them as exceptional finds to their growing collection of Parisian shoes.

Rajo! for Parisian is a new collection of shoes from the iconic SM brand Parisian, inspired by my love for architecture, sculpture, and pop culture. I wanted to create a polarized collection—the paradox of juxtaposing pop culture and art. I love architecture and sculpture, and yet I cannot deny how pop culture influences me. Curiosity is always there. That’s how I keep inspiration alive. This is my homage to SM, which started over 50 years ago as a shoe store—I wanted to respect that tradition and honour it. With this first collaboration with SM, I was very excited. Imagination, research, and collaboration: it came together in this special limited edition collection. With 14 new designs (and only 600 pairs per design), it’s all about getting haute couture shoes at great prices. I believe that every woman deserves the perfect shoe. I invite all women out there to come and feel the excitement and the pleasure of what I have created for all those who love shoes—as much as I do.

Be one of the first to glimpse Rajo! for Parisian as the collection is unveiled soon. And with that said, Rajo! for Parisian will be unveiled at NOVEMBER 9 (Wednesday) 6PM at the SMDC Showroom in MOA Complex. As a treat for all of you, my dear readers, I’ll giving away 10 tickets to this exclusive event! The steps are real simple, here you go!

All you have to do is:

1. Like Patricia Prieto on Facebook.
2. Follow @patriciaprieto on twitter.
3. Tweet this:
“I’d love attend the launch event of @rajolaurel‘s Rajo! for Parisian shoes with @patriciaprieto #paradigmagiveaway”
4. Leave a comment below with your full Facebook name and twitter username.

Voila! For those curious ones, I’ll be announcing the contest winners on November 3rd. Good luck to everyone who joins!! xx

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